On The Road

JJ is a New York City based photograher and director with a rare gift: he puts people instantly at ease, whether they're a seasoned actor or someone he just met on the street. Grounded, thoughtful, and deeply intuitive, JJ connects with his subjects in a way that allows their truest selves to surface. He doesn't just take a photo, he captures a story in a single frame.

With deep family roots in West Virginia, he often returns to the region to document everyday life, on front porches, in living rooms, and on backroads, revealing the quiet strength and beauty of a community that's both personal and profound. Whether he's shooting a global campaign or a spontaneous street portrait, JJ's work is always rooted in honesty, empathy, and a deep respect for the people in front of his lens. 

View JJ's portfolio here.